Tag Archives: Marco Arment
Marketing Ramp Champ on the App Store
Marco Arment wrote a great article on how the App Store is really two different stores. He doesn’t say it, but it’s really Wal-Mart and L.L. Bean in the same store. One is focused on low prices and volume while the other is focused on quality. Marco uses Ramp Champ as an excellent case study in how to approach these two stores. Continue reading